This notice explains the website measurement and marketing technologies used by LumeLevel and the choices available to you.
Essential technology supports account security, sessions, forms, checkout and your saved privacy choice. These functions are necessary for the website to operate.
LumeLevel may maintain aggregate counts of anonymous public-page views. This counter does not use analytics cookies, browser storage, IP-address storage, visitor identifiers, session identifiers, referrers, user-agent storage or individual browsing histories.
If you allow Analytics, LumeLevel may use analytics services such as Google Analytics to understand website usage and performance. These services are blocked until Analytics consent is granted.
If you allow Marketing, LumeLevel may record campaign and referral information such as UTM parameters, campaign codes and first/last marketing touch. Advertising measurement such as Meta Pixel may also be enabled.
When Marketing consent is granted on the production website, Meta Pixel may record page visits and, as the measurement system is expanded, selected customer-journey events used to measure Facebook and Instagram advertising.
Optional Analytics and Marketing tracking remain off until you choose to allow them. You can change your selection at any time using Privacy choices.
Your browser stores a first-party privacy-preference cookie for up to one year so the site can remember your selection.
If you have questions about privacy or LumeLevel data practices, please contact us through the website contact page.